Knowledge Base

Omnisend Integration

Integration of Omnisend API for Email Marketing

By Daksh
Updated on June 03, 2025

This guide explains how to integrate Webplanex Wallet with Omnisend to trigger automated emails based on customer store cash balance updates.

 

Webplanex Wallet Configuration:

 

 

 

Creating Omnisend Automation Workflow:

 

New Workflow:

Within Omnisend, navigate to Automation > +New Workflow > Create Custom Workflow.

 

Trigger Selection:

On the right side under "Edit Trigger", choose the event "Webplanex Final Store Cash" from the dropdown menu.

 

 

Trigger Filter:

  • Click "Trigger Filter".
  • Select the key "webplanex_cashback_balance".
  • Here, you can set a condition based on the store cash balance. Enter a valueto trigger the email when the balance reaches or exceeds to given balance value.

 

 

Drag and Drop Email:

From the right side, drag the "Email" option into the workflow area.

 

 

Email Configuration:

Customize the email's details like subject line, preheader, sender name, etc.

 

 

Store Cash Balance in Email:

Personalize your email template to display the updated customer's store cash balance using Omnisend's merge tag functionalities (refer to Omnisend's documentation for specific instructions).

 

 

Activate Workflow:

Click "Update and Start Workflow" to activate the automation.

 

Outcome:

  • With this setup, whenever a customer's Webplanex Wallet store cash balance reaches or exceeds the specified condition in the trigger filter, an automated email will be sent through Omnisend based on your customized email template.
  • By effectively integrating Webplanex Wallet with Omnisend,
  • you can leverage automated emails to inform customers about their store cash balance updates, potentially prompting them to make purchases and utilize their earned rewards.