What is Local Business?
The Local Business feature helps improve your store's local SEO by adding your business information to your website using Schema.org Local Business (JSON-LD) structured data.
Add business details to your Shopify store to improve visibility in local search results and on Google Maps, making it easier for nearby customers to find your business
This structured data helps search engines like Google better understand your business details, such as your business name, address, phone number, website, and opening hours.
Note:
This feature does not create or verify your Google Business Profile or automatically list your business on Google Maps. It simply adds structured data to your website.
Why Use Local Business?
Enabling Local Business provides several SEO benefits:
- Improves your website's local SEO.
- Helps Google understand your business information.
- Supports your Google Business Profile with consistent business details.
- Makes your business eligible for enhanced search results (Rich Results), where applicable.
- Helps search engines accurately identify your business location and contact information.
How to Configure Local Business
Follow these steps to set up the Local Business feature:
Step 1: Enable Local Business
Navigate to:
SpeedBoostr App → Search Engine Optimization → Local Business → Update Turn on the Local Business toggle.
Step 2: Add General Information
Business Logo
Company Name
Phone Number
Business Type
- Software Company
- IT Company
- Clothing Store
- Electronics Store
- Restaurant
- Medical Store
- Beauty Salon
- Local Business
Selecting the correct business type helps search engines better understand your business.
Step 3: Enter Store Location
Provide your complete business address.
Street Address
Country
City
State / Province
ZIP / Postal Code
Latitude & Longitude
Enter your business location's latitude and longitude.
You can obtain these coordinates from Google Maps:
- Open Google Maps.
- Search for your business location.
- Right-click on the location.
- Copy the Latitude and Longitude values.
These coordinates help search engines identify your exact business location.
Step 4: Configure Opening Hours
Choose one of the following options:
Open 24/7
Enable this option if your business is always open.
OR
Schedule Time
If your business has specific working hours:
- Select the working days.
- Set opening time.
- Set closing time.
- Add additional schedules if needed.
Step 5: Review the Preview
The Preview section displays a sample of your Local Business information, including:
- Business Logo
- Company Name
- Business Type
- Address
- Phone Number
- Website
- Business Hours
This preview is only shown inside the app to help you verify your information before saving.
Step 6: Save Your Changes
Once all the required information has been entered:
- Review the details.
- Click Save.
- Keep the Local Business toggle enabled.
Your website will now include LocalBusiness Schema (JSON-LD), allowing search engines to better understand your business information.
**Frequently Asked Questions**
1. Will this add my business to Google Maps?
No.
This feature only adds structured data to your website. It does not create or verify your Google Business Profile.
2. Does this feature help users find my business in nearby searches?
Yes, indirectly.
The Local Business feature adds structured data (Schema.org LocalBusiness) to your website, helping search engines better understand your business name, location, contact information, and business type.
While this does not guarantee that your business will appear in "near me" or nearby searches, it can improve your local SEO and increase your chances of appearing in relevant local search results when combined with:
- A verified Google Business Profile
- Accurate business information (Name, Address, Phone Number).
- A physical business location.
- Good website SEO and local relevance.